Beyond the Beat: Exploring Objectification in Rap and Country Lyrics

Riley Go, Ashley Lew, Ileen Luu, Ysabella Yuquimpo

“Don’t my baby look good in them blue jeans?” Rap music has been largely criticized for its objectification of women. Yet, why has country music not gained the same reputation? Known for being family-friendly, romantic, and inoffensive, “country music is often left out of sexual media analyses as it is traditionally thought to be less harmful than other genres of music” (Lin & Rasmussen, 2018). However, 2010s studies have exposed the phenomenon of “bro country,” in which country songs have become increasingly misogynistic and centered on attractive, young women in tight clothing and casual sex (Rasmussen & Densley, 2017). Since exposure to objectifying music can lead to harmful outcomes, such as the development of body image issues and eating disorders in adolescents (Flynn, 2016), our research aims to uncover the nuanced ways in which both rap and country music objectify women and perpetuate harmful gender stereotypes, and how they may do this in different ways.

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Introduction

Our focus is on the identities of male rappers and male country musicians, examining how they use lyrics to assert dominance over women and reinforce unequal power dynamics and how these patterns may change over time. Thus, our research question is: “How do the linguistic portrayals of women differ between songs by male rappers and male country musicians from the 1990s to now?”

We hypothesize that both genres contribute to the objectification, domestication, and degradation of women. While rap music is known for overtly promoting misogyny, we hypothesized that country music promotes misogyny in more covert ways (e.g. promoting female domesticity or a possessive attitude toward women).

Male rappers, often from marginalized urban areas, may objectify women and encourage a “player” lifestyle to assert dominance and reaffirm social status within their communities. Weitzer and Kubrin (2009) found that while women were portrayed as subordinate to men in most rock and country songs, rap was the most graphic in objectifying women, rarely depicting them as independent, trustworthy, or educated.

In addition, Adams and Fuller (2006) emphasize how misogynistic lyrics in rap are often at the expense of African American women, portraying them as “ not only something to be used sexually, but…also the recipient of degrading acts, disrespect, and violent behavior.” These portrayals, in turn, reinforce the American population’s negative stereotypes about African American women, and desensitizes them to the mistreatment and abuse of women as a whole (Adams & Fuller, 2006).

Male country musicians, often from rural, conservative areas, may depict women as subservient and dependent on men, to confine them within the patriarchal systems of their communities. Rasmussen and Densley (2017) examine the emergence of “bro country” in the 2010s, characterized by songs focusing on women in revealing clothing and referring to a woman using slang. Discovering that women in country songs in the 2010s were objectified more than in the past, they call attention to the negative progress toward female empowerment within the genre (Rasmussen & Densley, 2017).

Furthermore, Rogers (2013) highlights themes in country music that depict women in traditional gender roles, promote the idea that attractive women inherently have more value, and normalize coercive sexual behavior, suggesting that sexism in country music may be more dangerous when hidden within the lyrics.

Here is a YouTube video, entitled “Why Country Music Was Awful in 2013,” poking fun at the repetitive themes present in “bro country”: https://www.youtube.com/watch?v=WySgNm8qH-I

Methods

For our methodology, we utilized Billboard’s lists of top-grossing rap and country artists, and randomly selected a subset of musicians for analysis. Afterward, we drew from Billboard to identify a top song of each artist that negatively portrayed women at least once. Covering the 1990s to now, we analyzed one top rap song and one top country song per five-year period. These songs were highly popular in their respective time periods, providing a representative snapshot of prevalent lyrical themes and content.

Figure 1: Our codebook, with condensed metrics from Rogers’ (2013) study. This codebook served as a comprehensive framework, enabling the operationalization of abstract concepts such as “objectification” within song lyrics.

To ensure consistency, two individuals within our research team independently analyzed each song, providing it with a rating that noted the number of unrepeated lines with instances of Objectification, Gender Roles, and Degradation. In cases of disagreement, they presented their reasoning to a third party who provided the final rating.

Results

The following is an example of how instances of misogyny were identified in different songs. We noticed that in country songs, like “I Like It, I Love It”, there was a tendency for singers to use terms like “little gal” or “girl” to describe women, and this was in line with our interpretation of Gender Roles-based misogyny. We also noticed that in rap songs, like “The Real Slim Shady,” there was a tendency to call women derogatory names, or in some cases, such as in this specific song, reference violence towards women. This was in line with our interpretation of Degradation-based misogyny.

Table 1: These are our final ratings, indicating the number of unrepeated lines with instances of Objectification, Gender Roles, and Degradation. (For instance, O/12 indicates 12 instances of Objectification within the song).

Figure 2: Gender Roles and Objectification present in Tim McGraw’s country song, “I Like It, I Love It.”

Figure 3: Objectification and Degradation present in 21 Savage and Post Malone’s rap song, “Rockstar.”

Figure 4: Bar graph, comparing the instances of Objectification, Gender Roles, and Degradation in Rap vs. Country music.

We found that rap had a total of 120 misogynistic lines, while the country had a total of 47 misogynistic lines. Objectification and Degradation-based sexism were most common in rap music, while Gender Roles-based sexism was most common in country music. This could be due to the differing attitudes towards women in rap and country music circles. Because we understand that the two genres should not be analyzed in a vacuum, their historical contexts should be considered when theorizing why they represent women in such distinctive ways.

In the late 1990s and the early 2000s, rap music saw an emergence of the subgenre, gangsta rap, which focused on the hardships of growing up in the Bronx and the culture produced by that upbringing. Violence, poverty, and criminal activity are all central themes of the lyrics of gangsta rap; thus, it follows that violently misogynistic attitudes could spawn from those topics. Further, because gangsta rap is held in such high regard as a staple of the rap genre, it makes sense that modern rap artists would try to emulate the misogynistic rhetoric of the subgenre.

Country music, on the other hand, does not necessarily have as overtly misogynistic lyrics. Instead, the genre utilizes a more subtle form of misogyny that reinforces traditional, conservative gender roles. In the United States, country music is generally associated with right-wing-leaning, Southern, Judeo-Christian values. As such, many country artists conform to those values in their personal life and lyrics. It follows that country artists would portray women in ways that conform to traditional gender roles, as doing that caters to their audiences and may also reinforce what the artists themselves believe.

Over time, we saw a peak in misogynistic lyrics from 2005-2015, and then the numbers declined. The drop in misogynistic lyrics after 2015 is in line with the timing of the MeToo movement and other 3rd wave feminist efforts to dismantle harmful stereotypes and attitudes towards women. To stay relevant, marketable, and politically correct, male artists likely made an intentional decision to tone down the misogynistic rhetoric in songs.

Figure 5: Line graph, examining Misogyny (Objectification + Gender Roles + Degradation in total) over time in Rap vs. Country music.

Discussion

Through our song analysis, we discovered that both genres contribute to the objectification, domestication, and degradation of women. Rap music flaunts misogyny in its lyrics by calling women derogatory terms and glorifying rough, non-consensual sex and a “player” lifestyle. On the other hand, country music promotes misogyny more discreetly by infantilizing women, focusing only on their attractiveness and sexual appeal, and portraying them as subservient and dependent on men. Despite results indicating that Objectification and Degradation were higher in rap, Gender Roles exceeded in country music. Yet, these forms of misogyny are equally harmful to women, fueling both our prevalent patriarchal system and the cycle of violence against women. The impact of our analysis is solely to challenge preconceived notions about these genres and their deep-rooted association with misogyny, as well as highlight how objectifying music can both reflect and shape our reality.

While we do not want to label a music genre “problematic,” since that is harmful in itself, women are still represented as subordinate to men in rap and country, and we urge listeners and musicians to understand that the messages being conveyed fuel the cycle of female objectification.

References

Adams, T. M., & Fuller, D. B. (2006). The Words Have Changed But the Ideology Remains the Same: Misogynistic Lyrics in Rap Music. Journal of Black Studies, 36(6), 938–957. http://www.jstor.org/stable/40034353

Flynn, M. A., Craig, C. M., Anderson, C. N., & Holody, K. J. (2016). Objectification in popular music lyrics: An examination of gender and genre differences. Sex Roles, 75(3–4), 164–176. https://doi.org/10.1007/s11199-016-0592-3

Grady Smith (2013, December 20). Why Country Music Was Awful in 2013 [Video]. YouTube. https://www.youtube.com/watch?v=WySgNm8qH-I

Lin, R., & Rasmussen, E. (2018). Why don’t we get drunk and screw? A content analysis of women, sex and alcohol in country music. Journal of Popular Music Studies, 30(3), 115-128. https://doi.org/10.1525/jpms.2018.200006

Rasmussen, E.E., Densley, R.L. Girl in a Country Song: Gender Roles and Objectification of Women in Popular Country Music across 1990 to 2014. Sex Roles 76, 188–201 (2017). https://doi.org/10.1007/s11199-016-0670-6

Rogers, A. (2013). Sexism In Unexpected Places: An Analysis of Country Music Lyrics – Office of the Vice President for Research | University of South Carolina. Sc.edu. https://sc.edu/about/offices_and_divisions/research/news_and_pubs/caravel/archive/2013/2013-caravel-sexism-in-unexpected-places.php

Weitzer, R., & Kubrin, C. E. (2009). Misogyny in Rap Music: A Content Analysis of Prevalence and Meanings. Men and Masculinities, 12(1), 3-29. https://doi.org/10.1177/1097184X08327696

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Observation of Dating Practices Through Digital Dating Profile Analysis

Natasha Franco, Savannah Phillips, Remy Averitt, Navid Toomarian

In the modern age of digital dating, the way individuals present themselves on platforms like Hinge provides valuable insight into the underlying dynamics and intentions driving their romantic pursuits. This study is motivated by the observation that relationship management and healthy dating practices arent widely covered in formal education, leaving many young adults to navigate the modern dating landscape on their own. Our study aims to analyze the linguistic patterns and differences between male and female users, analyzing how gender shapes self-presentation strategies on dating apps. By observing factors such as response length, emoji usage, and their perceived tone, in relation to their desired relationship type, we seek to understand the reasons why young adults market themselves the way they do in the virtual dating scene. The findings in this study will shed light on the complex interplay between technology, gender, and the search for a romantic connection in the 21st century.

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Introduction

The rise of online dating platforms has dramatically changed how young adults seek out romantic partners. These platforms have introduced new avenues for self-presentation, communication, and relationship formation that were previously unavailable. However, this shift has also introduced new complexities, as individuals must now carefully manage their impressions and curate their self-presentations for virtual audiences (Ranzini & Lutz, 2016). Understanding the nuances of this shifting landscape is crucial, as the development of healthy romantic relationships is a key milestone in psychological development during emerging adulthood. Relationship management and healthy dating practices are not topics that are widely covered in formal education and curriculum (Lundquist & Curington, 2019). As a result, many young adults are left to navigate the modern dating world on their own, learning through trial and error how to effectively market themselves on these digital platforms. While some prior studies have examined broad gender differences in online dating profiles, there seems a lack of in-depth analysis on how these patterns manifest across the various interactive features of dating apps. Prior research has however begun to elucidate some of the gender-based patterns that emerge in online dating profiles and interactions. For instance, studies have found that women tend to provide more detailed, visually-appealing profiles compared to men, who often have shorter, more casual bios (Fink et al., 2023). However, the existing literature has primarily focused on broad superficial characteristics, leaving a gap in our understanding of how these gender-based linguistic patterns play out across the various written prompts and interactions facilitated by dating apps. Additionally, little is known about how these self-presentation strategies may shift depending on whether an individual is seeking a short-term versus long-term romantic relationship. Our study aims to address these gaps by conducting a comprehensive analysis of the linguistic choices made by young adults on the app, Hinge. Specifically, we will examine differences in response length, emoji usage, and perceived tone between men and women, and how these factors intersect with usersstated relationship intentions. By illuminating these dynamics, our research can contribute to a broader understanding of how young adults navigate the challenges and opportunities presented by online dating technologies. 

Methods

We conducted our own research in addition to analyzing previous literature. We selected Hinge profiles at random, taking participants age and relationship intentions into account. We targeted young adults between the ages of 18 to 25 who have active profiles on Hinge. We selected 60 profiles, with an equal distribution of 30 males and 30 females. For each gender group we found 15 users seeking long term relationships and 15 users seeking short term relationships. 

After obtaining the profiles we wanted to analyze for this study, we created a data coding technique to analyze each profile. To ensure consistency in data coding, we analyzed the written responses of each individual, analyzing the length, emoji use and word choice. The data will be entered into a spreadsheet, as the analysis focuses on comparing the linguistic patterns between male and female profiles and between those seeking short-term versus long-term relationships. We calculated the mean and standard deviation for the length of the responses and frequency of emoji use. 

We will use the results of our analysis to support our hypothesis: men are more likely to use assertive words and less likely to use emojis compared to women. Furthermore, we believe that men and women looking for short-term relationships will have shorter responses and use more informal language compared to people that are looking for long term relationships. Lastly, women will generally have longer, more formal responses and use more emojis than men. Our hypothesis is backed up by the results of our study.

Results/Analysis

Our analysis of 120 Hinge profiles (70 male and 50 female) reveals distinct differences in self-presentation between genders.

Relationship Goals

In matters concerning relationship goals, women had a higher inclination towards long terms relationship as 22% female profiles reflected this compared to 14% of the male profiles. Furthermore, 32% of women and 37% of men studying were ready to have both casual and committed relationships. There was a notably smaller proportion of profiles indicating a clear interest in short-term relationships only: 16% of the women and 10% of the men. Curiously, 28% of women and 33% of men were Fine with short-term encounters but, at the same time, were not against the idea of a lasting partnership.

Use of Emojis

Regarding the use of emojis, the majority of profiles did not include them, with 53 men and 29 women avoiding emoji use entirely. Some profiles did use emojis, but sparingly. Specifically, six women and nine men used exactly one emoji in their profiles. There were also instances of multiple emoji use, albeit rare, with a few women incorporating up to 11 emojis in their profiles. This indicates a general trend towards minimal emoji usage across both genders.

Answer Length and Content

Analyzing the answer length and the content of the answers also gave evidence that more women used assertive language; 22% as against 14% of the male respondents. Another similarity was found in the fact that 18% of men and women used humor in their profiles. As for the neutral tones, these were used significantly more actively in women’s profiles, 36%, against 31% in the profiles of men. On the other hand, the percentage of men who gave haphazard responses was high; 27% while that of women was 18%.

The current findings point to the fact that men and women are different in terms of self-presenting strategies in dating apps. Females choose long-term cohabitation and employ less passionate language than males, who are a bit more permissive of their relationship preferences and give less specific answers. Finally, both genders apply humor equally, while emoji is applied rarely, being more frequent in boys’ case. These patterns show how some communication traits and relationship goals affect users’ self- representation in dating sites.

Discussion & Conclusion

When it comes to the impact of our research, our findings could enable dating app developers to create more effective profile frameworks that are more catered toward the specific intentions of men and women in their use of dating apps. This could involve prompts which are more specifically tailored toward certain intentions, such as a desire for sex, characters/word maximums or minimums for responses, easier emoji integration, among other features which could better accommodate the communication preferences and patterns identified in our study.

Additionally, educators specializing in relationship management can apply the insights from our study to advise young adults of the unique challenges that they might face in the world of online dating as opposed to dating face to face in the real world. Specifically, they would be able to educate young adults about what different communication signs mean (such as the use of emojis) in the context of whether or not an individual is looking for a long term or short term relationship. Finally, by analyzing the subtle signs and strategies used by men and women to get across their intentions on dating apps, our research enables people to craft profiles that authentically represent their personality and effectively display their specific intentions. This self presentation knowledge could also help users identify potential compatibility or mismatch in partner intentions earlier in the dating process.

Online dating apps have revolutionized the manner in which people approach and maintain romantic relationships, yet there is no established set of guidelines to aid young adults in their navigation of this new world. Signals of romantic intentions are hard enough to discern between two people interacting in the real world, let alone through a mobile device and the use of ambiguous emojis. However, our research on this phenomenon has contributed to a greater understanding of how men and women have created their own set of rules for effectively navigating the world of online dating, shedding light on certain linguistic patterns and tendencies that may accurately predict usersromantic signals and intentions. While it is hard to say whether or not these patterns and signals are universally accepted across dating apps and the online dating world as a whole, they provide an insightful look at how men and women search for romantic connection in the 21st century, with the hope that future research will expand upon the nuances of these gendered tendencies.

References

Fink, L., Ilany-Tzur, N., Yam, H., & Sokhina, S. (2023). Do women and men click differently?

Mobile devices mitigate gender differences in online dating. Information & Management, 60(2), 103750-. https://doi.org/10.1016/j.im.2022.103750

Herring, S. C., & Kapidzic, S. (2015). Teens, gender, and self-presentation in social media.

International Encyclopedia of the Social & Behavioral Sciences, 146–152.

https://doi.org/10.1016/b978-0-08-097086-8.64108-9

Ranzini, G., & Lutz, C. (2016). Love at first swipe? Explaining Tinder self-presentation and motives. Mobile Media & Communication, 5(1), 80–101. https://doi.org/10.1177/2050157916664559

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To Hear or Not To Hear: Identifying Speaker Ethnicity By Auditory Clips

Caroline Breckling

This study investigates to what extent individuals are able to identify a person’s ethnicity based solely on the sound of their voice. Expanding on previous research demonstrating humans’ relative accuracy in recognizing ethnicities by voice, this investigation aims to explore whether a listener’s own ethnicity or familiarity with other ethnicities affects their accuracy in this identification. My survey, conducted with 20 participants from diverse backgrounds, asked individuals to identify the ethnicity of speakers in six different audio clips. Results indicated that participants could identify the speaker’s ethnicity with an overall accuracy of 43.3%, significantly higher than random chance, and a majority of the time, this level of accuracy went up when the guesser was from the same ethnicity group as the speaker featured in the sound bite. However, familiarity with an ethnic group did not reliably improve rates of accurate identification. These findings reflect humans’ existing ability to recognize in-group members through minimal auditory information, reflecting the lingering effects of socialization for survival in human history.

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Friendships For the Mono- and Bi-Lingual College Student: Does The Language You Speak Make A Difference in How You Make Friends?

In the course of our research, we endeavored to examine the difference in the social life of UCLA college students, their capacity to make friends, and satisfy their need for social support with fellow students based on their status as a monolingual or bilingual speaker of English. Drawing on support from previous research dealing with different student populations, we concluded that the way bilingual students are treated and form communities is different from the way monolinguals do, whether because of “othering” by speakers who did not understand their language or culture or because they sought out connections with those who shared their ethnic or linguistic ties. It was almost universal in our interviews where bilingual speakers had a bias towards others who spoke their non-English language, and many of the monolinguals admitted to preferring the company of those who shared their language and culture. Not every speaker who our team interviewed had an exactly identical experience, however- none of our bilingual speakers derived from the same culture or spoke the same language- and there were a few interesting perspectives and outliers.

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Formality in the UCLA Community: Communication and Self-Expression in the Digital Age

Online communication has undoubtedly brought on more opportunities for misunderstanding. However, the use of linguistic elements such as internet slang and emojis represent the myriad ways that humans expand our linguistic toolbox. Through our research, collected through online surveys and interviews with several members of the UCLA community, we found that formality is shaped by many complex factors, including similarity or difference in age, gender, and power dynamics between interlocutors. The prevalence of concepts such as mirroring suggests that maintaining appropriate levels of formality in these evolving communication mediums is an intuitive process which calls upon participants to be more attentive and creative communicators. Additionally, we found that these processes reveal that, although traditional notions of formality and politeness continue to shape our ways of interacting, the very definitions of these concepts are ever-changing.

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Cultural Identity Maintained Through Code-switching among Immigrant Generations in a Dominant English Country

The United States is often hailed as a country of immigrants, but in reality there are complex social and cultural factors which play a role in the U.S. immigrant experience, one of the greatest being language. While the U.S. has no official language, English is the predominant means of communication, and plays a large role in multi-generational communications of immigrant communities. Our research seeks to answer: how does code-switching between English and native languages influence identity formation and social interactions among different generations within immigrant communities? Through participant observation and interviews at Los Angeles Latino and Chinese American church communities, we found that first-generation immigrants code-switch more often in work and public environments, whereas second-generation immigrants code-switch for the sake of multi-generation communication. Overall, we demonstrate that through code-switching, immigrant families and subsequent generations struggle to balance assimilation into American culture and the ability to preserve their cultural identity.

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Celebrities and Controversies: What Works and What Doesn’t in Apology Videos

In today’s high society of “cancel culture,” apologizing has become a language that has diversified. This study dives deep into the world of online apologies, exploring how the majority of our influential figures today, celebrities, use language in public apology videos to mend what’s been broken and rebuild trust with their audience. The emotions, words, and actions can all seem like an act crafted for the cameras. Through the analysis of 15 apology videos, we navigate the comments and perceptions made in the landscape of the online audience to decide whether a public apology is genuine or insincere. Using digital ethnography and discourse analysis to give us insight into solving this issue, we translate the visual and verbal cues that aren’t in the spotlight – the tone, the gestures, and the choice of words, which shape the perceptions of authenticity. But it’s not just about dissecting these apologies. We also evoke what characteristics make for a genuine apology– the unscripted words, raw emotions, and simple background. By differentiating successful apologies from those that were unsuccessful, we reveal candor in the meaning of language that is displayed in front of a public audience. Beyond what the surface entails, we explore the morality behind celebrity apologies. They can be a mirror reflecting societal values, fluctuations in power, and the road to redemption. This research is not for mere insight, but also offers a deeper understanding of what it truly is like behind the screens in this digital age. There is much power in how we express ourselves; dictating how we shape relationships, rebuild trust, and craft a shared narrative.

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Gendered Language Word Perception: On the Primary Language Acquisition in Los Angeles Adolescents

Lily Eun, Maya Gibson-Ott, Desirae Barrios, Katherine Sandoval 

The Theory of Language Relativity suggests that an individual’s primary language shapes their perceptions and worldviews. Our research dives into how a gendered language like Spanish can affect object perception. The research focused on Spanish-speaking university students in Southern California; through surveys and interviews, the research illustrates how native Spanish speakers will assign gender to English words. Our research also included monolingual English-speaking participants as ‘control’ participants and native English speakers who were also bilingual in Spanish; this allowed our researchers to examine the patterns between bilingual and monolingual participants. Our findings illustrate that native Spanish speakers will assign genders to English words based on their Spanish equivalents; these findings indicate that primary languages have a strong linguistic influence on an individual’s perception regardless of their environment’s language. Our results highlight the importance bilingual assessments could have in the educational field. Accurately gauging students’ true intellect and advocating for inclusive language practices in fundamental education will be beneficial for educators to better provide the necessary resources to aid in a bilingual child’s learning. Our study highlights the implications of cross-cultural communication and the necessity of a change of assessment to be more linguistically sensitive for bilingual students.

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The Linguistic Switcheroo: Navigating Style-Shifts in College Discourse

Dead Poets Society (1989)

This blog entry explores the dynamic world of language use among college students at UCLA, focusing on how they adjust their linguistic style in academic environments. We delve into the phenomenon of style-switching, where students navigate between informal conversations with peers and formal interactions with professors. Through careful observation and analysis, our research uncovers the nuances of word choice, tone, and syntax in these differing contexts. We aim to understand how social settings influence language socialization within academic communities. Our findings reveal that students tend to employ a more casual, slang-infused language among peers while adopting a more structured and formal language when engaging with faculty. These findings highlight the adaptability of linguistic practices within differing contexts, as seen in the discrepancy between a languid and relaxed setting versus an academic one, and reveal deeper insight into the social dynamics at play. Join us in exploring the intricate play of language in the college setting, where each conversation reflects the complex interplay of social norms, power dynamics, and cultural identity.

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Professor-Student Register Differences

Something students are conditioned to do is change the way they speak to people in power, specifically their professors. They want to sound knowledgeable and inquisitive, refraining from using slang, meme speaks, and overuse of filler words. One difference we were intrigued by was register changes in lectures. Register is defined as the style of speaking and writing distinguished by its formality, purpose, or audience. Key aspects include vocabulary/jargon, tone, or grammar complexity. This research explored how university students linguistically interact with their professors and classmates in upper and lower-division courses, focusing on register changes. Previous research in this field of study found that students who are fluent in two languages (English and French) use control processes to produce speech registers that are either formal or informal (Declerck et al., 2020). Our null hypothesis was that no difference in the register formality occurred between upper and lower-division courses. Our alternative hypothesis was that register changes were more significant, including the formality in upper-division courses through primarily observational methods and a supplemental survey. This research is important to analyze the way register changes can be impacted by a student’s conditioning and how professors can use this impact to reframe their lecture approach.

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